首页
登录
职称英语
Although one might not think so from some of the criticism of it, advertisin
Although one might not think so from some of the criticism of it, advertisin
游客
2023-10-19
28
管理
问题
Although one might not think so from some of the criticism of it, advertising is essential to the kind of society in which people in the United Kingdom, and a very large part of the world at large, live. Advertising is necessary as a means of communicating with others. It is also a way of telling people about the goods and services that are offered. If it were not for advertising, some goods information would never reach the ears of many people. Advertising helps a great deal to raise the people’s standard of living.
In talking about advertising, one should not think only in terms of commercial on television, or an advertisement in the newspapers or periodicals. In its widest sense, advertising includes many other activities such as packaging, shop displays and even the spoken word of the salesman. After all, the roots of advertising are to be found in the market place.
For many years it was thought that it was enough to produce goods and supply services. It is only more recently that it has become increasingly understood that the production of goods is a waste of resources unless those goods can be sold at a fair price within a reasonable time span. In the competitive society in which we live, it is essential that we go out and sell what we have to offer, and advertising plays an important role in this respect, whether selling at home or in export markets.
About 2 percent of the U.K. gross national product is spent on advertising. But it must not be thought that this advertising tries to sell goods to consumers who do not want them. Of course, advertising does try to attract the interest of the potential consumer, but if the article purchased does not match up to the standards that the advertising suggests that it will, it is obviously unlikely that the article will sell well. [br] ______ Well-designed packaging is not a form of advertising.
选项
A、T
B、F
答案
B
解析
转载请注明原文地址:https://tihaiku.com/zcyy/3111624.html
相关试题推荐
PASSAGETHREE[br]WhatisMr.Trump’smaincriticismofMr.Bush?Softonillega
AlthoughAnneishappywithhersuccess,shewonders________willhappentoherp
Althoughourbosshadbeensounkindtous,weheapedcoalsoffireonhis______
AlthoughPattersonacknowledgesthedisappointingseasonhehadwiththeVikings
Advertisingisdistinguishedfromotherformsofcommunication________theadvert
Althoughateenager,Tomcouldresist______whattodoandwhatnottodo.A、being
Althoughwehadtoldthemnottokeepuswaiting,theymadeno______tospeedup
Lindasaidthatthenewpresidentisso______tocriticismthatyoucan’tsayat
Althoughwehadtoldthemnottokeepuswaiting,theymadeno______tospeedup
Althoughwehadtoldthemnottokeepuswaiting,theymadeno______tospeedup
随机试题
B
计算流动性覆盖率的分母现金净流出量时,可计入的预期现金流入总量不得超过预期现金流
投资规划方案主要包括( )个环节。A.3 B.4 C.5 D.6
下列关于乙脑流行病学的叙述,不正确的是A.为自然疫源性疾病 B.患者为主要传染
川楝子的药用部位是A.干燥近成熟果实 B.干燥成熟种子 C.干燥未成熟果实
买卖合同中,标的物在交付之后产生孳息的所有权人为()。A:出卖人 B:买受人
房屋所有权转移登记是指房屋所有权( )发生变化的登记。A.主体 B.客体 C
奥苏贝尔认为,学生的学习主要是{pz_填空}的接受学习。
下列各项中,采用发函询证方法进行财产清查的有( )。A.银行存款 B.应收账
下列各项中,不属于财务报表分析的方法是()。A.趋势分析法 B.比率分析法
最新回复
(
0
)