首页
登录
职称英语
[originaltext] Tonight, I’ll be specifically talking about word-of-mouth adv
[originaltext] Tonight, I’ll be specifically talking about word-of-mouth adv
游客
2023-08-24
68
管理
问题
Tonight, I’ll be specifically talking about word-of-mouth advertising. As we all know, billions of dollars are spent on advertising every year.
Well,(23)do you prefer to buy products recommended by an advertiser or your friends? Personally, I prefer the latter, because I trust my friends. So, word-of-mouth advertising happens when a person tells another person about a good experience with a product or service. That second person then tells another friend, family member, or colleague. By contraries, traditional advertisers talk about how good their products are. Usually, they say things like, " Studies show that our products are the best," or " Everyone loves our products," but it can sound insincere or unconvincing. And some statistics also prove that word-of-mouth advertising is more reliable and effective.
(24)According to a new study from NOP World, 93% of people believe word of mouth is the most reliable way to find out information about products and services. 70% of people are affected by it. 37% will buy it or try it, 24% will consider it and merely 9% will avoid it.
So, it’s obvious that word-of-mouth advertising has many advantages like high credibility, low costs, great reach and high efficiency. Do you agree with me? And the main reasons for the wide popularity of word-of-mouth advertising are also apparent.(25)Socializing and networking have now made people closer and closer. So relatives and friends are simply accessible over the net.
23. What does the author say about purchasing products?
24. What can we learn from the new study of NOP World?
25. What is the main reason for the wide popularity of word-of-mouth advertising?
选项
A、He’d like to buy products recommended by an advertiser.
B、He’d like to buy products recommended by the professional.
C、He prefers to buy products recommended by friends.
D、He doesn’t trust in any kinds of advertisements.
答案
C
解析
作者在开头部分提到,你更倾向于买广告推销的产品还是你的朋友推荐的?个人来讲,“我”更倾向于后者,因为“我”相信“我”的朋友,故答案为C)。
转载请注明原文地址:https://tihaiku.com/zcyy/2954519.html
相关试题推荐
[originaltext]Disastermoviesoftenportraycatastrophesthatdestroy,ora
[originaltext]Disastermoviesoftenportraycatastrophesthatdestroy,ora
[originaltext]J’sBiographyofJohnMuir—JohnMuir’sownwriting—istobrin
[originaltext]J’sBiographyofJohnMuir—JohnMuir’sownwriting—istobrin
[originaltext]J’sBiographyofJohnMuir—JohnMuir’sownwriting—istobrin
[originaltext]Peoplewritetoaskmeifthere’scorrelationbetweenacademi
[originaltext]W:Idon’twantmysonTimtohangoutwithBob,whodrinksando
[originaltext]W:Idon’twantmysonTimtohangoutwithBob,whodrinksando
[originaltext]W:Idon’twantmysonTimtohangoutwithBob,whodrinksando
[originaltext]W:Idon’twantmysonTimtohangoutwithBob,whodrinksando
随机试题
Itisfoundintheresearchthatthelowerclasseshavemoreempathywithpeople
OnVolunteerActivities1.越来越多的大学生参加志愿者活动2.大学生参加志愿者活动的意义3.我的观点
7月30日.某套利者卖出100手堪萨斯期货交易所12月份小麦期货合约,同时买入100手芝加哥期货交易所12月份小麦期货合约,成交价格分别为650美分/蒲式耳和6
在煤矿自燃火灾防治中,特别是“边采、边注、边防火”用的惰气,主要是指( )。A
A.水肿、血尿、高血压 B.发作性肉眼血尿,可无水肿与高血压 C.水肿、蛋白
关于计划的作用,正确的是( )。A.未来行动的蓝图 B.为实现组织目标而
下列关于诉的分类说法中,不正确的是:()A.刘某起诉石某要求判令其归还借款,李
甲类传染病的报告时限是A.2小时 B.6小时 C.12小时 D.24小时
关于皮片移植的生理变化,错误的是A.18小时后,创面毛细血管与皮片毛细血管吻合
建设工程实行施工总承包的,安全生产领导小组由总承包企业、专业承包企业和劳务分包企
最新回复
(
0
)