首页
登录
职称英语
[originaltext]W: So, Mike, you managed the innovation project at CucinTech.M:
[originaltext]W: So, Mike, you managed the innovation project at CucinTech.M:
游客
2023-08-05
26
管理
问题
W: So, Mike, you managed the innovation project at CucinTech.
M: I did, indeed.
W: Well, then. First, congratulations! It seems to have been very successful.
M: Thanks. Yes. I really helped things turn around at CucinTech.
W: Was the revival in their fortunes entirely due to strategic innovation?
M: Yes, yes. I think it was. CucinTech was a company who were very much following the pack, doing what everyone else was doing, and getting rapidly left behind. I could see there was a lot of talent there, and some great potential, particularly in their product development. I just had to harness that somehow.
W: Was innovation at the core of the project?
M: Absolutely. If it doesn’t sound like too much of a cliché, our world is constantly changing and it’s changing quickly. We need to be innovating constantly to keep up with this. Stand still, and you’re lost.
W: No stopping to sniff the roses?
M: Well, I’ll do that in my personal life. Sure. But as a business strategy, I’m afraid there is no stopping.
W: What exactly is strategic innovation then?
M: Strategic innovation is the process of managing innovation, of making sure it takes place at all levels of the company and that is related to the company’s overall strategy.
W: I see.
M: So, instead of innovation for innovation’s sake and new products being created simply because the technology is there, the company culture must switch from these point-in-time innovations to a continuous pipeline of innovations from everywhere and everyone.
W: How did you align strategies throughout the company?
M: I soon became aware that campaigning is useless. People take no notice. Simply, it came about through good practice trickling down. This built consent. People could see it was the best way to work.
W: Does innovation on this scale really give a competitive advantage?
M: I’m certain of it, absolutely, especially if it’s difficult for a competitor to copy. The risk is of course that innovation may frequently lead to imitation.
W: But not if it’s strategic?
M: Precisely.
W: Thanks for talking to us.
M: Sure.
Question 1. What seems to have been very successful according to the woman speaker?
Question 2. What did the company lack before the man’s scheme was implemented?
Question 3. What does the man say he should do in his business?
Question 4. What does the man say is the risk of innovation?
选项
A、Possible bankruptcy.
B、Unforeseen difficulties.
C、Conflicts within the company.
D、Imitation by one’s competitors.
答案
D
解析
转载请注明原文地址:https://tihaiku.com/zcyy/2898194.html
相关试题推荐
[originaltext]Today,I’mgoingtotalkaboutthehealthproblemsrelatedto
[originaltext]Psychologistshavemanytheoriestoexplainhowwerememberi
[originaltext]Thisis4o’clock.Hereisthenewssummary.Therehasbeena
[originaltext]Inpublicspeaking,thewatchwordispreparation.Mostofus
[originaltext]Thankyouforcomingtomytalkthisevening.It’snicetose
[originaltext]W:Roger,anyproblemsinyourKoreanstudy?M:Thebiggestprobl
[originaltext]Therobottakeoveroftheworldmaynotbeasdramaticaswe
[originaltext]Yourchoiceofrunningshoeisaverypersonaldecision.f201
[originaltext]Mostdoctorshavelongbelievedthatreducingsaltcandecrea
[originaltext]W:AndnowhereisourguestHarrisonBlacktotellusaboutLond
随机试题
PreparingforComputerDisastersFires,powersurges,an
YoucanarriveinBeijingearlierforthemeeting,________youdon’tmindtaking
计量参数是指影响仪器设备量值准确性的技术参数,包括外观质量等目测,手感项目。
()指个人或家庭对自己的财务现状充满信心,认为现有的财富足以应对未来的财务支出
李某,患感冒发热,在治疗中身热逐渐上升,曾屡进西药退热剂,旋退旋起,8天后仍发热
共用题干 第一篇Childmaltreatmentisaglobal
关于茄科生物碱结构叙述正确的是A:全部为氨基酮的酯类化合物 B:结构中有6,7
作业时,作业人员的双手应始终握持绝缘杆保护环以下部位,并保持带电清扫有关绝缘部件
凯恩斯认为,有效需求不足是失业的原因,而有效需求的不足是三大基本心理规律起作用的
税务机关采取税收保全措施的期限一般最长不得超过()。A.3个月 B.6个月
最新回复
(
0
)