首页
登录
职称英语
[originaltext] When you turn on the radio, you hear an advertisement. When y
[originaltext] When you turn on the radio, you hear an advertisement. When y
游客
2023-07-06
34
管理
问题
When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere. In the West, advertisements are the fuel that makes mass media work. The government does not give money to mass media such as TV stations, newspapers, magazines and radio stations. They are all owned privately. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.
Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means; of "keeping your name before the public." And some people thought that advertising was "truth well told." Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive description of goods, services and ideas through various media.
All advertisements try to make people believe that the product, idea, or service advertised can do well to them. Advertisements exist everywhere in our lives.
Questions 19 to 21 are based on the passage you have just heard.
19. What is the passage mainly about?
20. What’ s the financial source of the privately owned mass media?
21. According to the passage, what is one of the features of advertisements?
选项
A、Advertising is personal.
B、Advertisements are convincing.
C、Advertisements are unreliable.
D、Advertisements are misleading.
答案
B
解析
信息明示题。文中提到Advertising is the paid,non-personal,and usually persuasive description of goods,services and ideas through various media.可见特点是收费、非个人、有说服力,故选B。persuasive与convincing词义相同。
转载请注明原文地址:https://tihaiku.com/zcyy/2812811.html
相关试题推荐
[originaltext]Chargingyourcellphonemaysoonrequireonlytwoitems:as
[originaltext]Chargingyourcellphonemaysoonrequireonlytwoitems:as
[originaltext]Chargingyourcellphonemaysoonrequireonlytwoitems:as
[originaltext]Oneofthebiggesttriggersforemotionaleatingisanger.Ea
[originaltext]Oneofthebiggesttriggersforemotionaleatingisanger.Ea
[originaltext]There’sanewteentrendandthisonejustmayhaveyoublowi
[originaltext]M:Wait.Whatareyoudoing?W:WhatdoesitlooklikeI’mdoing?
[originaltext]M:Wait.Whatareyoudoing?W:WhatdoesitlooklikeI’mdoing?
[originaltext]W:Hey,Taxi!Great!Thanksforpullingover.M:Whereto?W:I’m
[originaltext]W:Hey,Taxi!Great!Thanksforpullingover.M:Whereto?W:I’m
随机试题
[audioFiles]2021m5x/audio_ve01005j_ezflisteningxa_0172_202105[/audioFiles]
成吉思汗(GenghisKhan),原名铁木真(Temujin),出生于1162年。他是中国史和世界史上杰出的政治家和军事家(strategist).
[originaltext](19)Mr.Fosterstartedhispublishingbusinesswithonlyone
公共建筑楼梯梯段宽度达到何值时,必须在梯段两侧均设扶手?()A.1200mm
安装单位应当建立建筑起重机械安装、拆卸工程档案。()
下列关于胺碘酮的描述,错误的是()A:是广谱抗心律失常药 B:能明显抑制复极
建筑节能分项工程的节能验收应当由施工单位的()参加。A.施工员 B.项目经理
亡阳迅速导致亡阴的主要病机是A.重阳必阴 B.阳损及阴 C.阳不摄阴 D.
(2019年真题)甲公司为上市公司,其20×8年度基本每股收益为0.43元/股。
上市公司盈利能力的成长性和稳定性是影响其市盈率的重要因素。( )
最新回复
(
0
)