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Text 2 Pretty in pink:adult women do not
Text 2 Pretty in pink:adult women do not
练习题库
2022-08-02
16
问题
Text 2 Pretty in pink:adult women do not remember being so obsessed with the colour,yet it is pervasive in our young girls'lives.It is not that pink is intrinsically bad,but it is such a tiny slice of the rainbow and,though it may celebrate girlhood in one way,it also repeatedly and firmly fuses girls'identity to appearance.Then it presents that connection,even among twoyearolds,between girls as not only innocent but as evidence of innocence.Looking around,I despaired at the singular lack of imagination about girls'lives and interests.Girls'attraction to pink may seem unavoidable,somehow encoded in their DNA,but according to Jo Paoletti,an associate professor of American Studies,it is not.Children were not colourcoded at all until the early 20th century:in the era before domestic washing machines all babies wore white as a practical matter,since the only way of getting clothes clean was to boil them.What's more,both boys and girls wore what were thought of as genderneutral dresses.When nursery colours were introduced,pink was actually considered the more masculine colour,a pastel version of red,which was associated with strength.Blue,with its intimations of the Virgin Mary,constancy and faithfulness,symbolized femininity.It was not until the mid1980s,when amplifying age and sex differences became a dominant children's marketing strategy,that pink fully came into its own,when it began to seem inherently attractive to girls,part of what defined them as female,at least for the first few critical years.I had not realized how profoundly marketing trends dictated our perception of what is natural to kids,including our core beliefs about their psychological development.Take the toddler.I assumed that phase was something experts developed after years of research into children's behavior:wrong.Turns out,according to Daniel Cook,a historian of childhood consumerism,it was popularized as a marketing trick by clothing manufacturers in the 1930s.Trade publications counselled department stores that,in order to increase sales,they should create a“third stepping stone”between infant wear and older kids'clothes.It was only after“toddler”became a common shoppers'term that it evolved into a broadly accepted developmental stage.Splitting kids,or adults,into evertinier categories has proved a surefire way to boost profits.And one of the easiest ways to segment a market is to magnify gender differences—or invent them where they did not previously exist.It can be concluded that girls'attraction to pink seems to be_____A.clearly explained by their inborn tendencyB.fully understood by clothing manufacturersC.mainly imposed by profitdriven businessmenD.well interpreted by psychological experts
选项
A.clearly explained by their inborn tendency
B.fully understood by clothing manufacturers
C.mainly imposed by profitdriven businessmen
D.well interpreted by psychological experts
答案
C
解析
推理题【命题思路】这是一道开放式推理题,需要对全文内容理解的基础上进行推断,从而得出答案。【直击答案】全文主要描述了粉色成为女孩的代表颜色的原因,第一段引出话题,粉色充斥着现代生活,并成为女孩的主导颜色。第二、三段探讨了原因,作者明确指出粉色成为女孩的主导颜色是深受市场营销趋势的影响;末段再次提到商人为了追求利润增长而采取不同的市场营销策略。C项是正确选项。【干扰排除】第二段首句明确提出女孩对粉色的关注蕴藏在基因里的说法是错误的,因此A项中认为“天生”是错误的。B项可定位至第三段末句:这个阶段得以普及的原因是受到了20世纪30年代服装制造商营销技巧的影响,并没有提到服装制造商研究和了解女孩对颜色的喜好。D项,在原文中第三段有谈及对儿童心理发展的认识是受市场营销的支配,但这并不是心理学家所证实的。
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本试题收录于:
英语二研究生题库研究生入学分类
英语二研究生
研究生入学
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