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  3. Read the article below from a company’s staff magazine, about a recent training

Read the article below from a company’s staff magazine, about a recent training

游客2025-05-12  35
问题 Read the article below from a company’s staff magazine, about a recent training course.
For each question(23-28)on the opposite page, choose the correct answer.
Mark one letter(A, B or C)on your Answer Sheet.
                        Training for new sales staff
Our pipe systems division has just held a successful two-day training course for new sales staff from all over the world.
This course was rather different from usual. Our products, like those of our competitors, are well known in our main markets, and our aim now is to introduce those products into other countries. This course was targeted at the new sales staff employed to carry out that strategy, and who therefore needed to be prepared to face strong competition.
Unlike our other training events, this course was held in the factory, despite our careful plans to ensure that the improvements to the training centre were finished in time, and that regular courses were moved somewhere else. But at almost the last moment, it became clear that numbers attending the course were too great for everyone to fit in. And so the factory it was.
Following presentations on our products and production processes, there were practical workshops, in which participants could watch each other trying to sell to possible customers. These ended with what proved to be the most popular section of the training -an in-depth discussion of the difficulties of selling.
Also included in the programme was a tour of the factory, where special attention was
given to our efforts to achieve high quality. We were particularly pleased to show that we are committed to high environmental standards. What was perhaps rather unexpected for many participants was how much we ourselves use the pipe systems we produce: for drinking water, cooling, and so on.
There wasn’t time to cover every aspect of selling, but participants learned how different methods can suit different people. More importantly, the training meant our staff from around the world could meet and learn from each other. While the two presentations - by senior managers from Head Office - provided information, it was the contact with colleagues that created this feeling of belonging.
The participants’ questionnaires showed they enjoyed being in the factory. However, this cannot be the regular venue, because of the problems it would cause for production. There was great interest in meeting again for a higher-level course, and we plan to hold one next autumn. And there seems to be no reason to change the balance of the programme between presentations and workshops.
And now - go out and sell! [br] The training course was held because the division
选项 A、plans to launch a new range of products.
B、intends to expand into new markets.
C、needs to compare its products with those of competitors.
答案 B
解析
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